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May
27

Mini HD Documentaries & Why You Need ‘Em

By Kathleen Montecillo

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Having an HD video on your site is awesome. But the benefits of having an HD video of your business run way deeper than just awesome. Check it out.

Mini HD Documentaries:

Boost SEO

Having a mini HD documentary boosts your page in Google search results. The reason is simple: HD videos are rich in great content. They make your site look amazing. And because your site looks amazing and is rich in content—Google wants to show you off and push you up on their results.

Tell Your Story

A mini documentary combines genuine words and eye-catching visuals to tell your story. Telling your story allows you to connect on a deeper level with your audience. That connection is the magic potion to success that does four things: builds credibility, encourages relationships, highlights your brand, and strengthens loyalty.

Bring in Money

We’ll let the numbers do the talking. Studies show that after watching a video, 64% of users are more likely to buy a product online (Comscore). That means if 5 people visit your site, you’ll likely convert 3 of those 5 into paying customers. Cha-ching!

Are Seriously Awesome

At the beginning of this article we said that HD mini documentaries are more than just awesome – but you know what? They really are just plain awesome. It’s a beautiful marketing tool that enhances your SEO with rich content, connects you with your audience through storytelling, and it brings in money.

Take a look at the Videos tab on Our Work. The videos speak for themselves!