Mopro Blog

Reviews are such a big part of your business that you can’t leave them up to chance. Every business should be actively seeking and collecting customer reviews – they’re your bread and butter!

We’ve put together our top review collection tips. Follow these to make scoring 5-star reviews a no-brainer.

1. Don’t do it all yourself.

Maybe you’re still relying on signage in your store or on face-to-face conversations with your customers to ask for reviews. If that’s you, just know that there’s a much easier and more effective way.

If you want to see true review results, stop doing it all yourself. Our review collection platform helps you collect revi...

We hope you’ve heard the news by now: We’ve added a full email marketing solution to our product suite! Every Mopro client can access it in their dashboard for free – yes, we mean you, and yes, we mean free.

If you haven’t started using it yet, you’re missing out, and we hate when you miss out on things that could be making managing your business easier!

Email is one of the best ways to reach your customers (if you don’t agree, read this), and what’s better than an email solution that lives right alongside all your other tools? Read on to learn more about the powerful things you can do.

Design great-looking emails in a flash.

Trust us when we say tha...

We may not encourage judging books by their cover, but you definitely can judge an email by its subject line. And people do! The average person gets 88 emails per day, so it’s no wonder why lots and lots of marketing emails go unread.

The difference between a read and an unread email almost always boils down to your subject line, so that’s why it takes the crown: your subject is the most important part of your email.

But what makes an email subject good or bad? We’ve put together our top 10 tips. Follow these and get ready for better open rates!

1. Write and test multiple.

Often when you’re writing subject lines, you’ll write bad ones before writing anything go...

We can’t say it enough: Reviews are what drive people’s purchasing decisions these days. You only need to look at your own buying habits to know it’s true. When’s the last time you bought anything without looking at reviews? Or visited a restaurant before seeing how they stack up?

We’re all seeing stars these days, and that means your customers are too. Still not convinced that reviews pack all that punch? Here are a few of our favorite stats that say otherwise.

1. 97% of consumers report that the customer reviews they read influence their purchasing decisions.

2. Nearly nine out of ten consumers read reviews before making a purchase.

3. 94% of consumers repor...

Chances are you’ve heard us talk about Get 5 Star Reviews, our powerful review collection solution. It integrates with whatever tool you use to manage customers – HubSpot, Stripe, Square, and 400+ others – to automatically send a review request via text and/or email when your customer completes an interaction with you.

When we say you can use this solution to collect reviews in your sleep, we really mean it, and it’s come a long way since we first launched it three years ago. We’ve been working hard to make improvements ever since.

Here are the three most recent changes we’ve made. Learn how we’re making review collection better and better.

Enjoy a s...

Reviews are the modern-day word of mouth. They’re how people make buying decisions these days, and are any of us surprised? When’s the last time you bought anything or did business with anyone without first checking out their review situation? We’re coming up blank too.

We know it isn’t enough to just sit around and hope for customers to offer up their 5-star reviews, but how do you ensure you’re getting a consistent stream of high-quality, recent ones? You let us take care of it for you!

Our platform is built to make collecting those stars easy – automatic, do-it-in-your-sleep, set-it-and-forget-it, type easy. Here’s how we do it:

We make sure you&...

Attention all clients: Your Mopro subscription includes certain perks you may not be taking advantage of! These features could be making your life easier, so it would be a super shame if you didn’t start using them right away.

Here are seven things included in every Mopro subscription. Read along even if you think you know it all. It will be so worth it if you learn something new.

1. Take advantage of do-it-for-me service.

Mopro is a do-it-for-you solution, which means we’re here to make on-demand website updates for you. No request is too big or too small for our support team. If you like making updates to your site yourself, you’re welcome to, but why not let us lighten ...

Growing your online presence might feel like an overwhelming process. We all know it’s something small businesses need to focus on. After all, the more people you’re able to reach online, the more chances you have to win new customers. But it’s hard to know where to start, especially since growing your online presence is a process that should never really stop.

The good news is that you can start small. Even a simple step toward growth can make a huge difference. Here are seven first steps you can take without investing a lot of time or money:

1. Get on local directories.

Your goal should be to get listed on every local directory your potential customers might be using to ...

We recently added email marketing to our list of small business solutions, and maybe you’ve noticed, but we just can’t stop talking about it. We’ve spent a lot of time around email marketing tools over the years, so you can trust us when we say that ours is tops.

If you haven’t checked it out yet, you absolutely need to. And if you’re paying another email marketing provider on the side, cancel that pronto. This solution is included in your monthly subscription.

If that’s not enough to convince you to get in there, here are some other reasons:

It’s free to use for Mopro clients.

It bears repeating. If you’re a Mopro client, we’ve included...

Whether you’re able to spend a lot or just a little, we encourage all of our clients to at least spend some money on Google Ads. Why? Because Google Ads are the only way to guarantee a spot on the coveted first page of Google. Bottom line is, if you want to be the most visible, it’s going to cost you (Google’s no dummy).

The good news is that even a little ad spend can make a difference, and if you think running a campaign is super-duper complicated, think again. As Google partners, we’re able to offer our clients a complete ads management solution that gets you up and running fast – no guesswork required.

Still on the fence? Here are some reasons why Google Ads...