Mopro Blog

Featured Post: Make a Winning First Impression Online

First impressions matter. Here are five tips for how to impress people with your online presence from the start.

Aug
13
What Your Colors Say About Your Brand’s Personality
By Brianne Martin

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Ever look at a logo and just feel a certain way? One look and you know you can trust this business with your money. Or one look and you know this is a company that sells elegance. Well, it’s not only the design of a brand’s logo that makes you have the feels. It’s the colors they use. Colors play a big part in giving off a certain vibe and message to your customers. So when it comes to your brand, what are you making people feel?

Red

If you want to catch attention, red is one way to go. Red gives off a powerful, passionate, and even playful vibe. A lot of brands use red since it’s a versatile color, but too much can scare people away since it’s often used to signal “stop”.

Blue

Blue is just as popular as red, but it has a completely different message. Blue gives off a calming, trustworthy vibe. A lot of tech brands use this color to make their customers feel a sense of security, which encourages conversion.

Orange

If you want to set a fun and exciting tone, go with orange. It’s a mix of the passionate red and the happy vibe of yellow, so it gives off an enthusiastic feel to your customers.

Yellow

When we see yellow, we usually think about the sun, and talk about warm feelings… If you want your brand to give off an optimistic feel, using yellow is the way to go. A lot of brands use it to convey happiness and positivity.

Green

Money, nature, health… We usually see green in these things. Green is associated with energy and wealth. It also gives off a very calm and positive vibe.

Purple

A combination of the calming blue and the passionate red, purple signals royalty and luxury. While red gives off a fiery kind of power, purple gives off a royal kind of strength. If you want to show how sophisticated your brand is, purple is your match.

Black

Black gives off a mysterious, authoritative vibe. Black can also feel elegant and modern, but sometimes it can be perceived as aggressive.

White

White gives off light and pure feels. A lot of people associate white with cleanliness and safety.

Ready to give your brand the website it deserves? We’ll build you a beautiful site that incorporates your unique colors, content, and more. Just email hello@mopro.com or call 844-207-9038 to speak to one of our digital specialists.


Jul
11
Your Quick Guide to Selling to the Generations
By Brianne Martin

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As a business owner, you know nothing’s more important than defining your customer. So who’s yours? A twenty-something social media guru who owns all the latest tech gadgets and an espresso machine? A forty-ish stay-at-home mom who loves to cook? Or maybe a sixty-year-old retiree who’s looking for a new hobby? Whoever your customer is, learning about their generation is a solid place to start when developing your strategy. From Boomers to Gen Z-ers, here’s what you need to know.

Baby Boomers

Born between 1946–1964, this generation has the biggest income and biggest network. There are over 76 million Boomers, so there’s lots to sell to. It’s no surprise that boomers are online. At least 65% of them can be found...


Jun
26
How Hip Are You on These Instagram Trends?
By Welgen Tahil

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Instagram has really upped its game lately. Now posting photos and videos isn’t enough – it’s all about interaction and showing followers what’s really going on in your world. Here are the top five features Instagram has most recently added to its platform.

Instagram Stories

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Apr
20
5 Reasons Why You Should be Using Your Digital Command Center
By Mia Wong

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Mopro clients: Are you familiar with your Digital Command Center? If not, let’s get you familiar. Your Digital Command Center is where you can access some of our best tools — all from a single place. Here are the top reasons why you should be spending more time in your DCC.

1. View your site’s analytics

Your Analytics section is where you can check on your site’s performance, like how many visitors you have, what your bounce rate is, and your most visited pages. This is important because it shows us where there’s room for improvement. Example: low site traffic means it’s time to reevaluate your SEO efforts. Review your analytics monthly to see how your site stacks up.

2. Make your own design changes

It’s important to regularly update your site with new content. W...


Apr
12
A do-it-for-me solution is everything you need. Here’s why.
By Kathleen Montecillo

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We know you have lots of website solutions out there competing for your attention. We’ve already blogged about the highs and lows of two of these: DIY and freelance. So now it’s time for us to share what we think is your best bet: Us. Here’s why we’re the best out there.

Do it for me means not having to do it yourself.

Take a deep, deep breath. Ready? Now exhale all that stress. Phew. The best news we have for you is that with Mopro, we do it for you. Now go focus on what you do best: running your business.

A free trial means no obligation.

We offer you a 30-day free trial because we want you to know exactly what you’re getting — with zero obligation. And we’re confident you’ll love what you see.

You’re still the boss.

Even though we’re doing all the heavy lifting, you’re still a huge ...


Mar
29
DIY Website Platforms: Money savers or time wasters?
By Kathleen Montecillo

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Lots of people turn to DIY website platforms like Squarespace, Wix, or Weebly to build their own sites. Because of their low price points, these platforms make going DIY look shiny. If you’re a tech-savvy entrepreneur with lots of time on your hands, this might be the option for you. And if you’re not, you could end up wasting a lot of time, aka money. Check out these pros and cons.


Mar
22
Pros & Cons of Hiring a Freelance Website Designer
By Welgen Tahil

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So you need a website … You’re probably face-deep in research, trying to find out what the best option is for your business. And we bet one of the options you’re considering is hiring a freelancer to do the work for you. Going the freelance route may seem like the easiest, and it just might be the right choice. But before you hire a freelancer, there are a few details you shouldn’t ignore. Follow along as we weigh the pros and cons.


Feb
27
How to Choose Keywords That Work
By Kathleen Montecillo

Keywords are SEO essentials. They connect you with the right searchers and lead customers straight to you. Check out this infographic to learn how to choose keywords that work.

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Feb
26
How Your Website Generates Leads
By Kathleen Montecillo

Your website should be a lead-generating machine. Where does it all start? With a visitor landing on your site. Check out this infographic to learn what happens next.

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Feb
23
Bounce Rate Basics: What You Need to Know
By Kathleen Montecillo

A bouncy website isn't a good thing. We'd rather visitors stick around a while and hear what you have to say. Learn more about what affects bounce rate and how to improve yours with this infographic.

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