Mopro Blog

Featured Post: Make a Winning First Impression Online

First impressions matter. Here are five tips for how to impress people with your online presence from the start.


Introducing: Your New Google Ads Manager

By Brianne Slabach


We’re thrilled to announce that we’ve been hand-picked by Google to integrate directly with their platform. We’re one of only 100 companies in the world that have been selected as Google Integration Partners, so yeah, we’ve been doing a lot of cartwheels.

What’s that mean for me?

We’re now able to offer our clients a complete Google Ads management tool, directly in their dashboard. Our simple, 5-step wizard makes creating campaigns fast and easy. Google Ads convert 50% better than organic traffic, so get ready to start winning more customers.

Oh, and the best news: This tool is free for current clients. You’ll only be charged by Google for the amount ...


3 Ways Your Digital Command Center Saves You Time

By Brianne Martin

Your Digital Command Center was built to save you time online. Brush up on three ways you should be using it to make your life easier — A.I. Editor Request Mode, Social Publisher, and Reputation Manager.


6 Tips for Claiming Your Domain

By Brianne Martin


If your website is a house, your domain is the street address — your domain name is the online address of your website, like Choosing one may seem like a quick tick off your to-do list, but this is something users will see every time they visit your site. Translation: Your domain name is a big deal. Here are some tips to help you avoid common mistakes.

1. It should be easy to type.

If people want to visit your site, they’ll need to type your domain in their browser’s address bar. So tip #1: Make it easy on them! Avoid words that may be easy to misspell, make it short, and don’t include numbers and hyphens since these are easily misunderstood. You want to make...


Your Quick Guide to Selling to the Generations

By Brianne Martin


As a business owner, you know nothing’s more important than defining your customer. So who’s yours? A twenty-something social media guru who owns all the latest tech gadgets and an espresso machine? A forty-ish stay-at-home mom who loves to cook? Or maybe a sixty-year-old retiree who’s looking for a new hobby? Whoever your customer is, learning about their generation is a solid place to start when developing your strategy. From Boomers to Gen Z-ers, here’s what you need to know.

Baby Boomers

Born between 1946–1964, this generation has the biggest income and biggest network. There are over 76 million Boomers, so there’s lots to sell to. It’s no surprise...


5 Reasons Why You Should be Using Your Digital Command Center

By Brianne Martin


Mopro clients: Are you familiar with your Digital Command Center? If not, let’s get you familiar. Your Digital Command Center is where you can access some of our best tools — all from a single place. Here are the top reasons why you should be spending more time in your DCC.

1. View your site’s analytics

Your Analytics section is where you can check on your site’s performance, like how many visitors you have, what your bounce rate is, and your most visited pages. This is important because it shows us where there’s room for improvement. Example: low site traffic means it’s time to reevaluate your SEO efforts. Review your analytics monthly to see how your site...


A do-it-for-me solution is everything you need. Here’s why.

By Brianne Martin


We know you have lots of website solutions out there competing for your attention. We’ve already blogged about the highs and lows of two of these: DIY and freelance. So now it’s time for us to share what we think is your best bet: Us. Here’s why we’re the best out there.

Do it for me means not having to do it yourself.

Take a deep, deep breath. Ready? Now exhale all that stress. Phew. The best news we have for you is that with Mopro, we do it for you. Now go focus on what you do best: running your business.

A free trial means no obligation.

We offer you a 30-day free trial because we want you to know exactly what you’re getting — with zero obligation. And we&r...


DIY Website Platforms: Money savers or time wasters?

By Kathleen Montecillo


Lots of people turn to DIY website platforms like Squarespace, Wix, or Weebly to build their own sites. Because of their low price points, these platforms make going DIY look shiny. If you’re a tech-savvy entrepreneur with lots of time on your hands, this might be the option for you. And if you’re not, you could end up wasting a lot of time, aka money. Check out these pros and cons.


It’s affordable

The biggest plus to going DIY is the price — you’re looking at anywhere between $10–50 per month. But before you sign up, make sure you know exactly what you’re getting for the price. If you want features such as forms, live chat, booking, etc., you&...


Pros & Cons of Hiring a Freelance Website Designer

By Welgen Tahil


So you need a website … You’re probably face-deep in research, trying to find out what the best option is for your business. And we bet one of the options you’re considering is hiring a freelancer to do the work for you. Going the freelance route may seem like the easiest, and it just might be the right choice. But before you hire a freelancer, there are a few details you shouldn’t ignore. Follow along as we weigh the pros and cons.


No heavy lifting for you

The best pro of going freelance? You don’t have to do any of the work. Share your vision and your freelancer can take it from there. No coding required. Cool, right?

Customization station

Hiring a freela...


A Successful Website Starts With A Strong Foundation

By Kathleen Montecillo


Many business owners react with apprehension at the thought of building a website. This apprehension often stems from not knowing where to get started. To help you make the process as easy as possible, we've put together this post to help set the right foundation for success.


Buyer Personas: The Business Marketing Secret Weapon

By Kathleen Montecillo


My first foray into the world of business was scary and challenging — and a failure. Let me explain why.

When starting that business, I did what any entrepreneurial college student would do: I designed a logo, made a website, setup social media, and started marketing my services to the world. My first mistake? I didn’t define any buyer personas. As a result, my message was terribly generic and it didn’t resonate with anyone. Sure I got some business, but that was it.

When I neglected to define exactly who I was selling to, I ended up marketing my services to an overly general and massively broad audience called “everyone.”

Some small business owners might think, &...